Free PDF Building a Digital Analytics Organization Create Value by Integrating Analytical Processes Technology and People into Business Operations (FT Press Analytics)
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Book Details :
Published on: 2013-08-09
Released on:
Original language: English
Generate Maximum Economic Value from Leading-Edge Digital Analytics and Data Science.The complete business practitioner's guide to profiting from analytics on big data.Build a focused, highly effective, cross-functional, process-oriented analytics organization, backed by the right support from other teams, funded by management, and perceived as successful by business stakeholders.Learn and apply best practices for every task when executing digital analysis--from planning and strategy to optimization and demonstrating value creation.Digital analytics can help you grow value in virtually any market or industry in any country. To make the most of it, however, you need to create a highly-effective digital analytics organization--and that's not easy. Self-service reports, relevant dashboards, and other tools and techniques can help. But they're only the beginning.This guide covers all you need to know to build a well-resourced digital analytics team, and then back it with cross-functional support and alignment from IT, marketing, finance, the executive team, and beyond...while successfully applying analytics across the business. You will learn what it means to be "doing analytics": creating analytical processes and managing teams; collecting and governing data; analyzing paid, owned, and earned media; performing competitive and qualitative analyses; testing and optimization; targeting and automating; integrating digital data; using predictive modeling and other data sciences; and much more.Drawing on years as a pioneer in the field, Judah Phillips covers the business management, process, technical, and analytical work required to tell accurate "data stories" that answer crucial business questions. WSJ CEO Council - The Wall Street Journal CIO Network ... ASIA MEETING. The Wall Street Journal CEO Council will arrive in Asia in 2017 with the first ever annual meeting to be held outside of Washington D.C. Graduate Programs of Study at The University of Arizona Administration and Management of American Indian Natural Resources (Certificate NDP) AMAINRCRTG: CERTG: deg-certificate: Certificate: Graduate Interdisciplinary Programs Retail Wholesale & Distribution Customers Oracle & SAP ... A selection of our current Retail Wholesale and Distribution customers and view a Customer Case Study to learn how Excel4apps reporting and inquiry solutions meet ... CoreNet Global Summit Philadelphia 2016 Albers Pamela Vice President RS&H. Pamela relocated to Denver in 2014 from St. Louis. As a practicing Architect she has embraced Colorados vision and mission to ... Speakers - Women's Forum - Building the future with women ... After having been CEO of Les Echos group Olivier Fleurot was with the Financial Times Group in London between 1999 and 2006 first as Managing Director of the ... Eduserv - OpenAthens Related links. More about Identity and Access Management OpenAthens provides a range of products and services that enable secure access to resources through ... Featured Job Candidates in Colorado Employer Center J ... Since 1979 J. Kent has been committed to building an extensive and diverse Candidate Pool. We value our talented J. Kent Candidates many of whom possess higher ... Job Details Textron We are 5559 employees in 13 countries 26 locations and growing. We are Kautex. Our company is one of the 100 largest automotive suppliers in the world in terms of ... Online Exhibitor Planner - iebms.pittcon.org We are a leading designer and manufacturer of analytical and precision balances moisture analyzers and scales for lab professionals. Our products deliver the right ... PEO EIS The Army 's Technology Leader Mr. Ocasio is the Deputy Project Manager for I3C2 at Ft. Belvoir VA he assumed this position in December 2015. Mr. Ocasios prior assignment was Project Director ...
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